This guide is intended to provide HOUSE OF MEDICI with an effective and aesthetic style. By adhering to his recommendations, you will provide the company with a synergy of communications that will allow the brand to increase popularity, loyalty and capitalization.
Managing the HOUSE OF MEDICI style is not a trivial task. The style is made using the latest branding technologies and requires not only strict adherence to the rules described in this manual, but also a sense of taste, proportion and style. Adhere to the guidelines described in the guide wisely, with the end goal in mind, and your content will be effective and memorable.
HOUSE OF MEDICI color – inspired by traditional family colors. The color scheme is also consistent with the princes of chiaroscuro - which appeared during the Renaissance.
Adoration of the Child by Gerrit van Honthorst. 1620
Symbol & Logotype
Symbol
Photographs are often used for corporate identity. They must be processed in the spirit of chiaroscuro - with high contrast and clear spots of light. Shades of color should be used slightly muted, and strive to avoid excessive color diversity.
Today, creative solutions developed by Brandstage are used by many companies around the world. We created the Bank of Quebec brand in Canada, a children's art studio in New York, a car dealer in Luxenburg, developed a concept and advertising for a water manufacturer in Dubai, a logo and style for an interface design studio in Germany, a style and concept for a casino in Singapore, Greek restaurant in Amsterdam. Today our portfolio includes more than 20 international projects, and we are ready to expand geographically.
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How do we work?
01
Total focus
When we start a project, we are completely immersed in its environment and market. We will not offer you a creative solution until we ourselves believe in it, as we believe there can be only one Sun. As you understand, there can’t be two Suns in the sky – that’s why we offer only one option, and we don’t accept changes to the concept (except for details, such as shade or font replacement).
02
360
We can take on a small task in your marketing – social media banners or outdoor creatives. But we are especially effective in developing 360 advertising campaigns and branding. We include all the necessary expertise and guarantee the recognition and quality of advertising in all channels.
03
Art & experiments
For us, each of our cases is a work of art. We apply the latest visual technologies and the latest marketing practices. We love experiments and non-trivial solutions.
